Since opening our doors, we have cemented our reputation as one of South Africa’s leading diamond and jewelry manufacturers and wholesale suppliers.

Through associates with mines in South Africa and state-of-the-art polishing factories abroad, we have secured access to some of the world’s most impressive loose-cut diamonds and gemstones, in a galaxy of shapes, sizes, colors, and clarities. Our diamond collection includes a wide range of loose diamonds, mostly certified by the respected Gemological Institute of America (GIA), calibrated round and fancy shape diamonds as well as investment stones.

In addition to being a leading supplier of loose diamonds and gemstones, we are renowned for the quality of our ever-changing jewelry range, with each piece made up using the finest diamonds and gemstones carefully chosen for each individual item.

Our portfolio offers eye-catching pieces, set in a range of metals including platinum, white gold, yellow gold, and rose gold.

Our jewelry collection consists of Designer diamond jewelry, Certified gemstone jewelry, Platinum diamond jewelry as well as our BYL Collection which offers clients uniquely designed diamond jewelry at very competitive prices. Loyal customers are an essential part of our business’ success, we believe that exceptional businesses need exceptional partners, and that is why we constantly strive to innovate and move forward, together with our valued clients.

Our main goal is to provide our clients with the best quality products at the most competitive prices. We view our clients as long-term partners and consider their success ours.